Now, Activision CEO Bobby Kotick has revealed why he believes the franchise began to under perform, pointing out the mistakes that Activision themselves had made, namely not listening to their fan base.
While some may find it difficult to attribute the failures of Guitar Hero to DJ Hero, Kotick believes that by focusing their efforts on DJ Hero, Activision allowed the Guitar Hero franchise to stagnate. Unfortunately, gamers were not as interested in what DJ Hero had to offer, and commercially the game never took off – relative too Guitar Hero, at least. When gamers turned back to Guitar Hero, they found that it wasn’t as much fun as it had been in previous years, mostly due to the lack of innovation in the games.
Luckily for gamers who miss Guitar Hero, Kotick states that the franchise is now undergoing a reboot. No details have been given, but Activision currently has an unannounced developer looking at new ways to reinvent Guitar Hero and make it fresh again. While Guitar Hero may be on hiatus for now, it will be back one day.
Are you eagerly anticipating a new Guitar Hero, or do you think Activision will just repeat its old mistakes by releasing endless sequels?
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Source: Eurogamer
